About Dave

This author has not yet filled in any details.
So far Dave has created 17 blog entries.
  • Helliwell Media | Media Training | Carlisle, Cumbria

How was your holiday?

If you've been lucky enough to have a holiday this summer hopefully it's left you refreshed and raring to go again. Most of us need to take that opportunity to wind down and recharge our batteries. However impossible the mounting in-tray looked before your break, there's a fair chance you'll be able to attack with [...]

By |2019-04-09T10:41:47+00:00August 29th, 2017|Uncategorized|0 Comments
  • Helliwell Media | Media Training | Carlisle, Cumbria

This is how you do community advertising

I know the focus and precision of targeted advertising on social media. I love some of the high impact, big graphic, quality audio of broadcast ads. And as someone who spent many a year fighting to keep advertisers in newspapers - and sometimes rejecting a few as well - I still believe in the enduring [...]

By |2019-04-09T10:50:42+00:00August 24th, 2017|Uncategorized|Comments Off on This is how you do community advertising
  • Helliwell Media | Sam Quek | Carlisle, Cumbria

Things I learned this week

While it takes talent, determination and guts to become an Olympic champion, achieving that goal and reaping the plaudits doesn't have to stop you being a grounded individual. Pleasure to meet gold medal-winning hockey player Sam Quek, using her fame and name to encourage others to be the best they can. Jockeys are tough. And [...]

By |2019-04-09T10:51:45+00:00July 10th, 2017|Uncategorized|0 Comments
  • Helliwell Media | Media | Carlisle, Cumbria

Hey media, notice me!

You’ve expanded your range, are now offering a better service or have just hired a whizz-kid who’s going to help transform your business. All good. But unless you tell people about the new you, how will they know about all these great things? Your business has its own website and social media accounts? Well, that’s [...]

By |2017-06-27T10:51:06+00:00June 27th, 2017|Uncategorized|0 Comments
  • Helliwell Media | Training & Communications | Carlisle, Cumbria

Election 2017: Campaign of the gaffe

They may have just spent the last seven weeks persuading us to keep them in work, but seriously, who’d be a politician? Ok, the pay’s not bad and there’s a certain kudos to it, but having to be constantly on your game, particularly at election time when it seems everyone is out to wrongfoot you, [...]

By |2017-06-20T13:56:22+00:00June 8th, 2017|Uncategorized|0 Comments
  • Helliwell Media | Political Wrapper | Carlisle, Cumbria

Political wraps on newspapers, what’s all the fuss?

Local newspapers up and down the country have recently run political wraparounds of their publications - and some people are getting very hot under the collar about it. Those titles who’ve accepted the ads - owned by a range of publishers - have come under attack for ‘selling their soul’ or turning a blind eye [...]

By |2017-06-20T13:43:29+00:00May 10th, 2017|Uncategorized|0 Comments